Professional Profile
Bilingual Sales and Trade-Marketing expert with extensive international experience in beauty, food and electronic consumer products for companies such as GP Batteries, Motorola, Frito-Lay and PepsiCo.
Direct responsibility for the U.S. (Florida) and Latin American markets. Generated sales for Sedano’s, Presidente, Publix, Walmart, KFC, PIZZA HUT and Taco Bell. Strong Background in developing ecommerce channels (amazon, mercado libre), trade marketing strategies for modern channels and different types of retails. For Golinex, I opened commercial relationships with Bloomingdale’s in Florida, and positioned the company as POP Material preferred vendor through a bidding process for Bank of America. Skilled at planning and executing strategies and motivating others. Result-oriented, versatile and an excellent communicator.